Home Brand Value Construction Process Diagram Presentation Portfolio
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This is a brand value construction process diagram presentation portfolio. This is a four stage process. The stages in this process are marketing activity, brand image, brand equality, economic value, advertising, promotion, selling tactics, packaging, tanning, awareness, attributes, characteristics, points of party, points of difference, attitudes, association, personality, attachments, performance, permission, translation quality into points, customer franchise, pricing power, expense reduction.
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