While making a presentation on product launch checklist go to market roll out marketing plan, you should specify all marketing plans in a well-defined manner.
Here, are the points which should be included in product launch checklist go to market roll out marketing plan PPT Slides-
New Product/Service Launch Plan: There should be a new product/service launch plan slide which shows the following key steps- target audience, product/service positioning, new product/ service launch overview, product launch cycle, project overview, product launch timeline, launch planning: key steps & tools, product launch detailed plan, phase wise tactics – buzz, launch & momentum, marketing plan, typical product launch marketing process, lead generation activities, marketing budget, product launch tracking, reasons why product launch fail, revenue & costing forecast, go-to-market strategy.
Product Overview: You can include a product overview slide which states- critical success factors, project inclusions, project exclusions, project scope, project goals & objectives, assumptions, problem statement, project description. we have identified few parameters that could be added in product overview details like problem statement, description of project, goals & objectives, scope etc.
Elevator Pitch for product: There should be an elevator pitch for product slide which displays- value proposition framework, target customers, product/solution description, main problem, competitive advantage, primary benefit to customer, product/solution substitute.
Target Audience: You can add a target audience slide segregated into geographic, behavioral, psychographic, demographic.