SEO Metrics & KPIs

This slide covers link building and quality backlinks as SEO strategy for healthcare industry. It also depicts that getting quality backlinks is an important task as low quality links can lower the domain authority and website rank in SERP.

This slide covers image and video optimization as SEO strategy for healthcare industry. It also depicts that use of Alt tags improves the accessibility of the website and its topic relevancy.

This slide covers competitor analysis as SEO strategy for healthcare industry. It also depicts that this research will assist businesses in better identifying opportunities and preparing for potential threats.

This slide covers link profile as SEO strategy for IT or SaaS or software companies. It also depicts the ways to do it such as guest posting, influencer marketing, SaaS inbound marketing, etc.

This slide covers social media publishing as SEO strategy for IT industry. It also depicts that a business should use company accounts to promote content, share others content in your industry, etc.

This slide covers evaluation and improvements strategy for IT or SaaS or software companies. It also depicts that SEO for IT companies is long term and includes ways to improve the performance.

This slide covers as local SEO strategy for healthcare industry. It also depicts that Googles search engine requires websites in the YMYL category to adhere to stringent quality criteria and ranks them based on their knowledge, authority, and trustworthiness.

This slide covers details on what SEO does for healthcare practice. It depicts that SEO shores up the rankings for a keyword and you get a lot of free traffic. The top spot gets the most traffic, and almost all of the traffic goes to the players on the first page.

This slide covers details on why SEO is important for the healthcare businesses. There are reasons such as the search box on the browser brings visitors that are potential customers, growing competition, and local SEO.

This slide depicts the table of contents for the session on healthcare industry SEO strategies. The topics included are what search engine optimization does for healthcare practice, why SEO is extremely important for the healthcare business, SEO strategies that will benefit a healthcare website, a healthcare SEO checklist, and dos and donts of SEO in hospitality industry.

This slide covers details on how to make mobile SEO-friendly for education industry. It also lists the methods for ensuring that your mobile site complies with search engine requirements.

This slide covers what SEO means for Education industry and why it is different from other industries. It also depicts that educational websites require particular keyword searches for different institutions.

This slide covers SEO techniques for schools, institutions, universities, departments, programs, and streams such as use of visual elements, keywords integration, domain age, fresh content and frequency, content indexing, quality, length, and mobile optimization

This slide showcases the table of contents for the session on SEO audit. The topics covered are an introduction to SEO audit, benefits of SEO audit, audit factors for technical, on-page, and off-page SEO, checklist for SEO audit, and sample report for SEO audit.

This slides provides information regarding Technical SEO Audit, On-Page SEO Audit, and Off-Page SEO Audit.

This slide provides an overview of multiple on-page SEO audit factors such as title tags, meta description tags, headings H1 to H6, content duplication, and image optimization.

This slide provides an overview of frontend factors that must be taken into account for SEO audit, such as user-friendly design, websites page loading time, bug-free code, simple navigation, optimized content keywords, text, images, and sitemaps for both user and search engine.

This slide provides an overview of multiple factors in technical SEO audit such as URLs, minifying CSS and JavaScript files, mobile optimization, sitemaps, robots.txt, image optimization, single domain, HTML errors or W3C validation, SSL certificate, and crawl errors.

This slide indicates the common meta description tag mistakes in the On-Page SEO audit. It also contains details of audit tools and corrective actions.

The purpose of this slide is to provide information regarding the approaches to conduct the SEO Search Engine Optimization audit of robots.txt file. It also tabulates the common mistakes, corresponding corrective actions, along with the best software to conduct the robots.txt file inspection.

The purpose of this slide is to provide an overview of Bloated CSS and JavaScript Files and their impact on SEO. It also contains information regarding the corrective action, such as removing extra code, along with the details of the tools that can be used.

This slide tabulates the major mobile optimization mistakes in SEO audit and tools to identify them. It also contains information regarding the corrective actions to resolve them.

This slide provides information regarding the major URL errors in SEO such as soft 404, 404, access denied, not followed, and non-www and www versions of URLs. It also provides details of audit tools to detect them and corrective actions to deploy to resolve them.

This slide provides an information regarding the major site errors in SEO such as DNS domain name server and server errors and robots failure. It also includes details of issues, useful tools to detect issues, and corrective actions.

This slide provides an information regarding the page speed and major tools to audit it. It also includes details of major mistakes that result in slow page speed and corrective actions to improve it.

This slide provides information regarding the SEO audit. It also covers details of its importance in improving website performance, content optimization, enhancing user experience, discovering potential revenue sources, and removing toxic backlinks.

This slide provides information regarding the important XML sitemap checks for SEO audit. It also includes details of common mistakes, corresponding corrective actions, and the best tools to conduct the sitemaps audit.

The purpose of this slide is to provide an overview of SEO analytics. It also includes details of major SEO analytics benefits such as tracking online traffic, understanding user behavior, knowing the websites popular pages, and improving website content.

This slide showcases a comprehensive checklist to conduct an SEO audit. It includes details of multiple factors associated with Technical, On-Page, and Off-Page SEO Audit.

The purpose of this slide is to highlight the anchor text mistakes in off-page SEO audit along with corrective actions and tools for audit.

This slide provides information regarding the major backlinking mistakes in off-page SEO audit. It also tabulates the multiple corrective actions along with the tools for audit.

This slide tabulates the typical social media integration mistakes done in SEO. It also provides information regarding the associated corrective actions.

This slide provides information regarding the content duplication issues and associated corrective actions in On-Page SEO audit. It also contains details of features of high-quality SEO content.

This slide indicates the common heading tags issues in On-Page SEO audit. It also contains details of audit tools and corrective actions.

This slide provides information regarding the common image optimization mistakes in On-Page SEO audit and their corrective actions.

This slide highlights the findings of On-page SEO audit findings of major factors such as thin content, keyword focus, and page load speed.

This slide tabulates the findings of on-page SEO analysis factors such as title tags, heading tags, meta descriptions, duplicate content, and alt tags.

This slide showcases the findings of an off-page SEO audit covering major factors such as broken external links, backlink toxicity analysis, and referring domains.

This slide highlights how the Google Analytics tool is used to annotate for content updates.

This slide indicates how the Google Analytics tool is used in SEO to examine the bounced traffic to increase engagement and conversions.

This slide showcases how the Google Analytics tool is used in SEO to check the loading speed of multiple pages of the website.

This slide indicates how the Google Analytics tool is used in SEO to track search queries by effectively syncing the search console account.

This slide showcases how the Google Analytics tool is used in SEO to monitor the websites organic traffic.

These slides include the definition of on-page SEO also known as on-site SEO and its ranking factors, such as keywords in the title tag, meta description tag, ALT tag, length of the content, etc.

These slides provide information on header tags best practices for website search engine optimization.

These slides discuss XML sitemaps and their best practices to update them for the websites search engine optimization.

This slide graphically presents the major SEO metrics analyzed by Google Analytics tools such as total organic traffic, average session duration, conversion rate per keyword, branded vs. non-branded traffic, etc.

This slide provides an overview of major tools to perform SEO analytics such as Google Analytics, SE Ranking, Sitechecker, Moz Pro, Ahrefs and SEMrush.

These slides discuss the significance of domain names in SEO. It also contains information on best practices for writing SEO-friendly URLs.

These slides discuss the negative impact of duplicate content on SEO. It also covers the concept of canonical tags in search engine optimization.

These slides showcase the working of Google Keyword Planner for keyword research in search engine optimization SEO.

These slides contain information about the definition, tools, and importance of Latent Semantic Indexing LSI keywords for search engine optimization SEO.

These slides provide information on the advantages of SEO analytics and list the multiple tools to use to perform the same.

These slides highlight the creation of a keyword list for search engine optimization SEO using Wikipedia and Ubersuggest.

These slides provide an overview of SEO keyword research and highlight why it is crucial to perform to achieve a higher ranking in SERP.

The purpose of this slide is to showcases the difference between traditional and modern SEO approaches. It compares them based on keywords, content, and practices used in each type of approach.

This slide provides information regarding the definition of search engine optimization and its uses, i.e. improving search engine ranking and increasing website traffic quantity and quality.

The slide showcases the framework to illustrate the working of a search engine. It also contains details of the frameworks major components that are crawler or spider, indexer, and ranking algorithm.

This slide provides information regarding the major SEO certification worth pursuing. The key certifications highlighted are Google Digital Garage, Moz SEO Essentials Certificate, SEMrush Academy, Hubspot Academy, and Yoast Academy.

This slide provides information regarding the key statistics which reflect the importance of SEO for business organizations.